The AI Shopping Assistant provides visitors with personalized guidance through a natural conversation. The assistant is displayed at the top of the filter overview on category pages. Visitors can ask for targeted advice, share their preferences, and answer relevant follow-up questions to quickly discover the most suitable product within that category.
When should you use the AI Shopping Assistant?
Shoppers seeking advice: Ideal for customers deciding between specific models, sizes, or technical specifications.
Multiple criteria at once: Suitable for complex queries (for example, "I'm looking for a waterproof jacket under €100 for winter hiking").
Browsing shoppers: Assists visitors who do not have a specific product in mind yet by offering interactive recommendations.
Getting Started: Configuring the AI Shopping Assistant
You can set up the assistant's behavior and display settings directly in the Tweakwise App:
1. Configure AI Instructions
Navigate to the settings page of the AI Shopping Assistant:
Under AI instructions, define how the assistant communicates with visitors (tone of voice, style, and behavioral rules).
You can use Markdown formatting to clearly structure your instructions.
Click the ✨ Generate button to create an automated baseline instruction as a practical starting point.
2. Assign Filter Templates
The assistant operates context-specifically: it guides visitors exclusively within the catalog of the active category. You decide on which filter templates the assistant is enabled:
Via the AI Shopping Assistant module: In the Filter templates overview, toggle the Enable AI shopping assistant switch on for the desired templates.
Directly in the Filter Templates module: Navigate to Filtering > Filter templates and open a template. At the top of the template overview, you will also find an option to enable or disable the AI Shopping Assistant directly for that specific template.
Testing in the Demo Shop
Want to verify how the assistant responds and which items are recommended?
Open the Demo Shop and navigate to a category page where the linked filter template is active.
Test various questions and scenarios to verify that the assistant follows your configured instructions and presents relevant suggestions.
AI Shopping Assistant Quota
On the right side of the configuration screen, you will find the AI Shopping Assistant quota:
Used interactions: Displays how many interactions of your available balance have been consumed and how many remain.
Usage insights: Click View details to view a breakdown of your interaction history.
Frontend Implementation: Activating via the Plugin Studio
Does your webshop use the Tweakwise JavaScript integration? You will also need to activate the assistant in the Plugin Studio:
In Tweakwise, navigate to the Plugin Studio.
Enable the module for the AI Shopping Assistant.
Customize the look & feel (such as colors, typography, and placement) to ensure the assistant aligns seamlessly with your webshop's branding.